Releases - 05/31/2017

Tesla’s electric car will be one of the highlights of the Twelfth Eletrolar Show, at the Elektra booth

The largest durable goods trade show in Latin America will be held July 17-20 at the Transamerica Expo Center in São Paulo.

Elektra Motors, which has been selling Tesla brand vehicles in Brazil since the end of last year, has confirmed participation in the twelfth Eletrolar Show. At its booth, the luxury store will present a portfolio model of the American company specializing in electric powered cars.
For the trade show, Elektra, which works with electric and sustainable vehicles and is a pioneer in this segment in São Paulo, will also take their scooters (electric bicycles). “At Eletrolar Show, our expectation is to spread the brand, close sales and make new partnerships,” says the company’s commercial director, Monique Angeli.

Electric vehicles, as well as autonomous models, have attracted attention in recent years, as much as the automotive segment has been gaining more space in global technology shows. At a time when the whole world is discussing clean energy sources, this is a market with great potential to be explored.

Along with this news, Eletrolar Show will gather, from July 17 thru 20th, at the Transamerica Expo Center, in São Paulo, 10,000 products of 700 brands, which will be seen by 29 thousand executives of purchases of the large, medium and small retail, which account for 30 thousand points of sale in Brazil. The event will also have the participation of 800 buyers from large Brazilian networks that do not have headquarters in São Paulo, and 200 from South America, who will come from Argentina, Bolivia, Chile, Colombia, Paraguay, Peru and Venezuela to the trade show, with the sponsorship of the Grupo Eletrolar.

Eletrolar Show 2017

The largest trade show in Latin America for the industry and retail of home appliances, consumer electronics, mobile phones, and IT. 29 thousand qualified visitors, as well as 700 brands and 10 thousand products.

Date: July 17-20, 2017, from 1:00 p.m. to 9:00 p.m.
Transamerica Expo Center – Av. Dr. Mário Villas Boas Rodrigues, 387 – São Paulo – Brazil

Directed by: Grupo Eletrolar
Phone: +55 (11) 3035-1030

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